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Adventures in nonsense
A general record of my ongoing battle with all forms of nonsense.
Wednesday, 20 April 2011FishBarrel: The easy way to report misleading health claims online.
With thousands of misleading health claims on the web and a report to the ASA taking around ten minutes, I'd regularly come across misleading claims but do nothing about them.
So I built FishBarrel. FishBarrel is a plugin for Google Chrome that manages the process of making an ASA or Trading Standards complaint
so that it takes just a few seconds.FishBarrel also tracks all text complained about in a central database.
When you turn on FishBarrel, any text complained about by other users is automatically highlighted. This prevents you from submitting duplicate complaints to the ASA.
Finally, FishBarrel can automatically revisit the websites later and check if the claims have been removed.
Watch the demo (full-screen is best), then download it for free below.FishBarrel is free. To download
, open a Chrome browser, download the plugin and install the crx extension by clicking "continue" in the warning bar at the bottom of your browser window.
There is more information available in the help section of the extension.
Next time you're on a website containing misleading health claims, it will just take a few seconds to send them over to the ASA. I hope FishBarrel makes the difference between ignoring the misleading information and getting the claim removed.
I'd like to say thank you to all of the people who helped me test this, but especially @scepticletters, whose feedback helped improve FishBarrel enormously.
All development was done with the support and collaboration of my web software development company Xibis. The team have helped enormously with the technical development and have provided the server infrastructure. Xibis are specialists in building these sorts of web based productivity systems.
Posted by Simon at 23:44
Labels: ASA, Consumer Direct, Trading Standards
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